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Thoughts from category: good business

giving them away

Hello to the folks in Newby (Scarborough) who we sent some drinks to recently. We said we'd post your pictures here, so we have.

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We met these Yorkshire folk via some work we've been doing with School Friend, the largest charitable provider of childcare in the UK. Over 75% of their clubs are run in deprived areas and they're trying to improve the diet of the children in these areas by offering them a healthy eating programme. Hopefully our kids smoothies are helping a bit.

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helping out after the floods

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Elin's local pub, last week

A word from our Elin on something that we did to help out in the aftermath of the floods:

"I live in Gloucestershire and was affected by the floods last week, so I was quite keen to help out. Last Thursday we sent 75,000 kids smoothies to the Red Cross depot in Bristol where the smoothies will be put into food packs and distributed to families/children in the flooded areas."

You can read more and see a pic in this newspaper article.

a darker shade of google

Blackle

Here's something interesting our Sustainability Jess told us all about on Monday morning...

When your screen is white, be it an empty word page, or the Google page, your computer consumes 74 watts of energy, and when it's black it consumes only 59 watts. A guy Mark Ontkush wrote this article about the energy saving that would be achieved if Google had a black screen. Taking in account their huge number of page views, according to his calculations, 750 mega watts/hour per year would be saved.

In a response to this article Google created a black version of its search engine, called Blackle (or black google if you still love the google logo), with the exact same functions as the white version, but with lower energy consumption.

It's great that google are so open to ideas like this and went and implemented it off that back of Mark's idea. Why don't you go and change the bookmark in your browser for Google. I just have.

buy one, get one tree

Tree

So here’s something interesting. We’re doing something with Starbucks at the moment that means you’ll see little neck tags on our bottles in their stores. On each neck tag are instructions that tell you how to register online for a tree to be planted – we sort out the tree planting bit, so all you have to do is register.

Of course, there are plenty of good reasons to plant trees. They provide homes for woodpeckers. They protect you from hailstones. And some of them have good strong bark that you can make shoes from if you're trapped in the wilderness and you lose your boots (maybe). Check out some more smart facts about why we’re planting trees and have a look at the tree-o-meter - I think we just passed 1000 trees.