Thoughts from author: Oli Mason

big knit hat tag winners: week 1

Congratulations to Cathey Dorain for winning week 1 of our big knit hat tag game, and Beki Crossley and Michael De Alvarez for coming in second and third. Smoothies are on their way to you.

We've got £500 worth of Amazon vouchers for the 3 most voted for pictures across the campaign and for each photo entered we'll donate an additional 10p to Age UK so do please get involved. To join in, visit go to our big knit page and submit your hat tagged pictures.

And here are the winners. Numero uno - Cathey Dorain's spin on Edward Munch.

1. Cathey Dorain

Taking silver is Beki Crossley's bear necessities.

2. Becki Crossley

In third place - Michael De Alvarez gets playful at work.

3 or 4 Michael de Alvarez

To help get your knit-spiration going (tenuous), we thought we'd share some of our favourites from last year. Such as Darlene McDermott's Angelina Jolie.

Darlene mcdermott_ange

Charlotte Rudd's friends down the pub.

Charlotte Rudd 2

And Ian Hunter's holiday snap gone woolly.

Ian Hunter


hat of the week: jumpers vs. owls

The Big Knit is now live in Sainsbury's stores across the UK (and Boots from next Wednesday), and we thought we'd honour that with a special woolwear hat of the week, showcasing a little pair of big chunky knit jumpers, going up against a family of wild-eyed owls.

Who will win? It's at your fingertips. Go to our facebook and click to "like" whichever photo you prefer.

Chunky knits.


Wonky owls.


Happy voting.


hat of the week: something wicked this way comes

If you go down to fruit towers today, you're sure to get a big surprise...

Things are getting spooky around here, the pumpkin soup is coming out, and magnets even glow in the dark. In keeping with the season, we bring you a halloween special hat of the week.

Would you rather be treated to pumpkin pie, or get tricked by Frankenstein's Monster? To place your vote, go to our facebook and "like" which photo you prefer.

Susan Smith


Last week showed us that mittens beat scarves. And that's a knitted fact.


the big knit hat tag game needs you

We'll be running our hat tag game again this year, whereby we ask you take pictures using our little hats, and upload them via Facebook. But what sort of pictures? Pictures where you hold the hat between your camera and your subject, to make the little hat seem like a big hat (see below). Kind of like what they did in Lord of the Rings, but with hats, not Sir Ian McKellen and that hobbit.

Mr luke

To help get the game started, we need some volunteers we can send a little kit to, to get the game started*.

Hats will be in store from 2nd November in Sainsbury's and 9th November in Boots.

*subject to availability, we only have 3,000 kits to give away


As it's starting to feel like winter is definitely on the way, we thought it time to share some real winter warmers. And so we bring you scarf versus mittens. Or are you more of a snood fan? Good, we didn't think so. Scarf versus mittens it is then. The choice is yours. Just go here, and "Like" whichever photo you prefer to cast your vote.

It's mitten time.




And last week was a landslide of Disney's Dwarves over the GB Olympic entry. Who knew that a "hi-ho" or two can beat 5 gold medallists?