Thoughts from June 2008

excellent award

Excellent Development are one of the organisations that the innocent foundation support and they've just won a couple of rather big awards.


They work with communities in rural Kenya to help improve water supplies, food production, health standards and generate income using environmental and sustainable methods. Back in February, our Graham went to visit one of their projects which you can read a bit more about here.

Last week, the Excellent Development team scooped an award for Environmental Charity of the Year at the Charity Awards.


And if that wasn't enough, they then went on to be crowned overall Charity of the Year from a shortlist of thirty other organisations.

It's great to see recognition for the fantastic work they do improving people's lives through sustainable development and nice to see that they all scrub up a treat too.

(Posted by Graham)

do your bit (and win stuff)

The nice people at Friends of the Earth have just published a handy, new guide to stopping climate change.

It's packed full of easy-to-understand facts and simple tips to help make life better for you, the planet and your pocket.


They're very kindly giving away a copy of this helpful, little book to the 5 lucky people who can tell us how they like to do their bit for the planet.

It's as simple as that.

Deadline for entries is Monday 30th June so get doing and get posting.

re-entrants ukulele duo do the ace of spades

the innocent village fete
We love a bit of the ukulele at innocent. That's why we've got the Ukulele Orchestra of Great Britain coming along to play at our fete on the Sunday.

If you also like a bit of the ukulele have a look at this rendition of Motorhead's The Ace of Spades by The Re-entrants. It's truly unique.

Just to be clear The Re-entrants won't be playing at the fete. But we will have cover versions done on ukulele's that's for sure.

doodle things and win stuff

You might have seen our new smoothie of the month - mangoes, coconuts and lemongrass - in a shop near you. It's got a nice drawing of a little desert island, lovingly crafted by our designer, Kat.

However, the island is looking slightly bare at the moment, so we'd like it if you can have a go at populating it.

Ben W and Simon K have already done a couple of examples to give you some inspiration.

This is Bear Island by Ben (age 22)


And this Simon's interpretation of the island out of Jurassic Park (minus Jeff Goldblum. Simon couldn't get his hair right)


All you need to do is buy a bottle, get doodling and upload your creation to our flickr site by 1st July 2008. The best three doodles will win some smoothies and an art related prize of some description.

This recipe is only around for a couple more weeks though, so like a well dressed crocodile, make it snappy and get drawing.

innocent smoothies help you read faster


We've just come across this blog post by a clever guy called Michael who specialises in speed reading and accelerated learning techniques. He's really good at it and could probably read this whole page from top to bottom in a just a few seconds. Like that bit in The Matrix.

Anyway he came across one of our labels (above), where we mixed all the letters up but you can still kind of read it, and thought it was interesting so has broken the science behind it down a bit. Tnakhs for yuor knid wrods Mcehail.