smoothies & juices are an easy, tasty way to help get your 5-a-day
pretty handy since 2/3 of us aren't getting enough
We started innocent to make it easier for people to do themselves some good. In the UK, 2/3 of adults and 9/10 of young people aged 11-18 years are not getting their 5-a-day4, A glass of juice or smoothie a day can be a great part of a healthy lifestyle and balanced diet. The experts at the Department of Health have officially confirmed that 100% fruit juices and smoothies count towards your 5-a-day: one 150ml glass of innocent fruit juice or smoothie can count as one of your 5-a-day.
Foods that make up your 5-a-day include fruit or veg that's fresh, frozen, dried or canned, as well as beans and pulses. Whether you eat or drink your fruit and veg, be sure to get enough.
*One 150ml glass of our juice or smoothie counts as one of your 5-a-day as per the Eatwell Guide7.
mighty fruit & veg
an essential part of a healthy diet
brimming with good stuff
fruit and veg give you essential vitamins, minerals and fibre
smoothies & juices
made from 100% fruit & veg
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1. Pereira, M.&Fulgoni, V. (2010) Consumption of fruit juice and risk of obesity and metabolic syndrome: findings from the national health and nutrition examination survey. Journal of the American College of Nutrition, 29(6), pp. 625-629.
2. O'Niel, E., Nicklas, T., Rampersaud, G.&Fulgoni, V. (2012) 100% orange juice consumption is associated with better diet quality, improved nutrition adequacy, decreased risk for obesity, and improved biomarkers of health in adults: National health and nutrition examination survey, 2003-2006. Nutrition Journal, Dec, Ahead of print.
3. O'Niel, E., Nicklas, T., Rampersaud, G.&Fulgoni, V. (2011) 100% orange juice consumption associated with better diet quality, improved nutrient adequacy, and no increased risk for overweight/obesity in children. Nutrition Research, 31(9), pp. 673-682.
4. Gibson, S. (2012) Fruit juice consumption in the National Diet and Nutrition Survey (NDNS 2008-2010): associations with diet quality and indices of obesity and health. Proceedings of Nutrition Society, 71, ppE232.
5. Children's Food Trust (2007) Final food-based standards for school lunches – healthier drinks [internet]. Available here.
6. Public Health England, National Diet and Nutrition Survey (NDNS 2012/2013-2013/2014). Published September 2016. Available here.
7. Public Health England, The Eatwell Guide (2016). Available here