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Books

Welcome to our library. It’s small but well curated. As in there are only 5 and a half books in there. But since we’ve written all of them, we can assure you they’re quite good. Have a look for yourself by clicking on any of the covers below.

  • HUNGRY?
  • 140 lunchbox tips in a 140 characters by mums and dads across the land
  • Little Book of Drinks: Juices, Smoothies and Cocktails for Work, Rest and Play
  • innocent smoothie recipe book: 57 and a half recipes from our kitchen to yours
  • innocent - our story and some things we've learned
  • stay healthy, be lazy
innocent - our story and some things we've learned 

innocent - our story and some things
we've learned

We started making smoothies in 1999. On that first day we sold twenty-four bottles, and now we sell over 2 million a week, so we've grown since then.

This book is about the stuff we've learned since selling those first few smoothies. About having ideas and making drinks, about running a business and getting started, about nature and fruit, about company life and working with friends, about the stuff we've got right and the stuff we got wrong, and about squirrels . . . and camping . . . and doing the right thing.

We thought we'd write it all down in a book so we don't forget any of it, and to maybe help other people too. We started innocent from scratch, so we've learnt a lot of things by getting stuff wrong. Some other lessons have come from listening carefully to people clever than us. And some stuff we just got lucky on. But all of it, the good the bad and the useful, is in here. Plus, perhaps our mums will finally believe us when we tell them we haven't rung home for a while because we've been a bit busy these past few years.

About the author
Dan Germain joined Innocent in 1999, shortly after his three college buddies began the London beverage company. His role is head of creative, which covers things like copywriting, design, adverts, web stuff and generally making sure that the company looks, sounds and feels just right.

the granny test
the granny test the wall of love AGM (a grown up meeting) fruit towers 2 our grassy van the big knit