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the smoothie's new clothes

Recently, we realised we hadn't updated our kids smoothie packaging in a long time. so, we decided to give it a bit of a makeover. Basically, we made it all colourful and put some really big fruit on it. Fancy.

 

While the new look has been a hit with most little ones, a lady called Jo got in touch to say that her autistic son, Zac, was struggling to adjust to the change. This was a big problem as our drinks had been the main source of fruit & veg in his diet. 

We wanted to help Jo and Zac, so we put our heads together and created a little pop-up book to explain things to him in an interactive way (which you can see in the photo above) . Jo got back to us to say that Zac loved the book, and was happily drinking our smoothies again. Absolute music to our ears.

We've since heard from a few parents of autistic children that their little ones are also finding it hard to adjust to the drinks' new look. If you think the book is something that could help them understand things a bit better, you can print out a copy from this pdf which also includes a few instruction on how to put it together.

We hope that helps but if you do have any more problems please drop us a message at hello@innocentdrinks.co.uk or call our bananaphone on 020 7993 3311

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you think you know someone

You think you know your colleagues. You say hi to them in the morning. You chat about the news or the sport or the latest TV drama. Maybe you talk about something a bit more personal and, over time, you really get to know them. But, on the whole, they don’t often surprise you. You know them, they know you, everything carries on as normal.

You definitely don’t expect to one day find out that they’ve spent their time outside work carving miniature fruit sculptures for their pets.

And yet recently we’ve discovered that Paul does exactly that for his two tortoises, Gary and Paul, who he makes intricate presents for out of food. Such as these recreations of the London Olympics:

Or these carol singers at Christmas:

Or this tortoise friendly jubilee street party:


Each tortoise even has their own Facebook page (where there are more pictures to enjoy from Halloween to Easter). You can find Gary here and Alan here.

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the innocent sow and grow 2017

Last year we launched our sow and grow campaign across the UK and helped over 100,000 kids learn to love healthy food by growing their own in school. This year we thought we’d go even further by doubling it to help 200,000 kids learn the fun of growing their own veg.

We’ve sent out growing pots, seeds and soil to over 6,500 schools across the UK and Ireland so kids across the country can get growing. By growing their own food, kids are much more likely to enjoy eating fruit & veg and continue eating healthily as they grow older.

You can get involved too. We’re also giving away 5000 seed packs to anyone who wants to start growing their own veg at home. Simply head here and fill in your details for a chance to win.

We’ll be popping back here pretty regularly to check in on how everyone’s going (it took all our willpower not to type ‘growing’ there), as well as giving you tips on how to get growing at home.

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everybody needs good neighbours

It’s a bit of a thing in London that people don’t know their neighbours very well. In fact, only 32%* of people know their nearest neighbour’s names, and only 19%* would call them friends. 

We think that’s a big shame because research shows that strong neighbourhood networks can have a significant impact on quality of life. Knowing people in your local community reduces isolation and increases a sense of belonging, as well as more practical things like providing reliable informal childcare and security for your house when you’re on holiday. There is also evidence that knowing your neighbours is linked to lower levels of crime, and improved educational achievement and health.

We’ve been knocking about in West London since we started up in 1999 (we launched from a tiny office about 400 yards down the road from where we are now) so W10 has always been our home. It’s changed a lot over the last 18 years, so we thought it would be good to make sure we’re still connected with with our neighbours. We also wanted to change people’s perceptions around connecting with their own neighbours, and make it easier for them to strike up a chat.

So last week we sent out a little pack to all of our closest neighbours. It looked like this:

It encouraged people to drop a note to their own neighbours and pop into Fruit Towers for a smoothie (or two). We’ve already had a lovely man called Lee drop in (he dressed up for the occasion), and we hope more of our neighbours take us up on the offer.

If you’ve got any neighbourly insights to share, or want to find out more about the project, drop us an email at howdyneighbour@innocentdrinks.com and we'll be sure to help you spread the neighbourly good cheer.

*YouGov, 2013

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