Menu

the truth behind the lie

While you're all recovering from the shock revelation that we're not really making a mangoes and marmite smoothie, we thought it only fair to tell you how the prank came about. After all, as many celebrities and politicians know, a lie isn't a proper lie if you've got an explanation for it.

It all started back in February when we found ourselves watching the Super Bowl and trying to work out what the heck was going on. In a (mostly made-up) tweet about the rules, we said that the marks under the players’ eyes were probably Marmite. The people at Marmite agreed, and a relationship was born. Then our followers suggested we make a Marmite smoothie, and we decided to throw caution to the wind and give it a go.

marmite smoothies

We set Fliss from our products team the challenge of adding a dollop of Marmite to one of our classic recipes,  and although she was reluctant at first, her dedication to making great tasting drinks meant that we ended up with something that wasn't completely vile. Most people would agree that it looked better than it tasted though, and for that we have Clare from our design team to thank.

We even got the lads from Sorted Food involved, and they kindly popped in to Fruit Towers and whipped up a mango panna cotta with Marmite tuiles. Yum.

Thanks a lot for being such good sports and allowing us to have a bit of fun. We fooled more of you than we expected, including one of our suppliers who called us to ask for the recipe breakdown so they could enter it into their system, and a lady from Japan who was trying to understand what an earth an April Fool was, and wanted us to send her our new smoothie.

For those of you who are disappointed, feel free to have a go yourself. Just add 7g of marmite to 250ml of our mangoes and passion fruits smoothie, whisk as though your life depended on it, take a sip and enjoy/recoil/spit it out into the sink.